Named work.Real numbers.

The challenge

TMUC Islamabad wanted its students to leave with ventures, not just credits — which meant a real incubation centre rather than an entrepreneurship elective.

What we did

• Designed and launched TMUC's flagship incubation centre with AdVentures
• Curriculum across ideation, business development, digital tools and pitch readiness
• Mentorship and industry exposure built into every cohort

Outcome

• Incubation centre launched May 2025 and covered nationally
• First cohort of aspiring entrepreneurs delivered end to end
• An ongoing session series on mentorship and market validation

The challenge

Students had ideas and no method. CAS needed a structured way to move them from a hunch to a validated, testable business model.

What we did

• A hands-on programme built around founder mindset and execution under uncertainty
• Lean Canvas for idea structuring, then customer discovery interviews
• Idea finalisation on feasibility, viability and differentiation

Outcome

• Cohort 1 delivered: orientation, Founders Mindset, Lean Canvas, Customer Discovery
• MVP and idea-validation workshops run on campus
• Guest sessions from working founders and coaches

The challenge

Beaconhouse wanted students to build companies, not case studies — with a syllabus tight enough to run inside a term.

What we did

• A 12-week entrepreneurship programme co-developed with Beaconhouse
• Ideation and validation, business modelling and prototyping
• Growth strategy, go-to-market and pitch preparation

Outcome

• Student teams taken from problem identification to MVP
• Lean Canvas, financial planning and investor communication delivered in-programme

The challenge

Entrepreneurs outside the big cities have ideas and no infrastructure. Murree had no incubation support at all.

What we did

• A community-driven centre built with the Murree Development Forum
• Ideation, business development and core business skills training
• Mentorship, investor access and local community engagement

Outcome

• The first incubation centre of its kind in the Kohsar region
• A standing platform for local founders to grow ventures at home

The challenge

NSTP had the ecosystem and the tenants; startups still needed structured go-to-market help and access to capital conversations.

What we did

• An accelerator combining our venture building with NSTP's ecosystem
• Mentorship, funding guidance, market insight and networking
• Sector-agnostic: technology, healthcare, finance and beyond

Outcome

• Tailored go-to-market strategies built with each startup
• A focus on measurable milestones rather than demo-day theatre

The challenge

Two cement manufacturers, overlapping operations, and a regulatory path that included the monopolies commission.

What we did

• Conceived and managed the merger of Fauji Cement and Askari Cement
• Advised and implemented the integration for economies of scale
• Used government relations to clear regulatory hurdles

Outcome

• FCCL became Pakistan's second largest cement manufacturer
• PKR 5 billion saved in the first year
• Moved from ninth to second in market share in year two

The challenge

Plastic waste with nowhere useful to go, and a city looking for a circular-economy proof point.

What we did

• Delivered with Coca-Cola and the Capital Development Authority
• Recovered plastic waste diverted into road construction

Outcome

• Pakistan's first plastic road, inaugurated in Islamabad
• A replicable template for circular infrastructure projects